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Tipo: Marketing
Descrição
De Matthew Dixon and Brent Adamson.
Portfolio Penguin.
Capa dura com dustjacket.
Muito bom estado.
Sem assinaturas ou anotações
Based on an exhaustive study of thousands of sales reps across multiple industries and geographies, this title argues that classic relationship building is a losing approach, especially when it comes to selling complex, large-scale business-to-business solutions.
Portfolio Penguin.
Capa dura com dustjacket.
Muito bom estado.
Sem assinaturas ou anotações
Based on an exhaustive study of thousands of sales reps across multiple industries and geographies, this title argues that classic relationship building is a losing approach, especially when it comes to selling complex, large-scale business-to-business solutions.
ID: 651511413
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Publicado 01 de maio de 2024
The challenger sale - taking control of customer conversation
9 €
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